The Basics of Business provides a wealth of information on the underlying principles of operating a business. Business can be a very exciting and rewarding career, and the book shares with its readers some practical information on business. The book seeks to stimulate an interest in the career of business and shares with its readers’ information regarding:
- The nature of a business
- Careers in business
- Business ideas
- Economic systems
- The role and value of resources and technology
- Conservation methods
- The use and access of information
- Communication
- Money management and consumer skills
- Support services
- Production and marketing techniques
- Contracts
- The nature and role of management
Positive attitudes and habits and - The preparation for a career
The book is presented in simple language so the concepts can be easily grasped. The attractive colour scheme and end of chapter exercises in the book will create interest and enforce learning respectively. Upon reading the book, the readers will better understand the basic concepts related to the career of business and will be inspired to seek to operate a business of their own successfully.
